Tired of corporate?
Franchising could be your way out. It’s not for everyone. If it’s not for you, I’ll tell you.
Let’s hop on a 15-minute call. No pitch. Just a straight conversation about whether it fits.
★★★★★ 5.0 · 48 Google reviews
"We met Adam on LinkedIn, and what a connection! From initial conversation to three stores strong now in our brand! Adam brought us a home run! Thanks, Adam!"
BRANDS
YEARS IN BUSINESS
COST TO YOU
Is it really free? Yes. $0 cost to you. No fee. No retainer. No obligation.
15 minutes. $0 cost to you. No obligation.
I work best with candidates ready to invest $50K+.
I take on only 10 new candidates a month.
$0 cost to you. No obligation. I work best with candidates ready to invest $50K+.
★★★★★
"Adam took the time up front to ask me really thoughtful questions about my goals… From day one working with Adam, it's always been about what's in my best interest."Stephanie Levi, Google review
★★★★★
"He does not charge a fee and did not pressure me to commit even after meeting with me multiple times."Erik E, Google review
"Adam helped me navigate a world I was unfamiliar with - franchising. Thanks to his expertise and connections, Adam found me the perfect brand fit for my skillset and ambitions."
Takes 5 seconds.
1. Do you have $50K+ available to invest?
That's okay. We can still talk through what's realistic for your budget and timeline.
2. Are you open to exploring franchise ownership in the next 6 months?
20 years in business. 10+ years as a franchise consultant.
I started an IT firm in Poland and a real estate company in Texas. Then I built a multimillion-dollar commercial cleaning franchise operation in Houston. I owned a Vanguard Cleaning Systems franchise and grew it to over 40 franchisees before I sold it.
Now I help candidates find franchises that actually fit their goals, budget and lifestyle.
My process: a survey, a short call with you and anyone else involved in the decision, then usually 3 brands that fit. We go through the FDD. You talk to existing franchisees. Then you decide.
"I would recommend Adam because he has a thought out process. My time was never wasted and he did not pressure me into anything. It was much easier than doing all that research on my own."
Sometimes longer with financing. You set the pace.
You get control of your schedule and your income. No guesswork building a business model from scratch.
Here’s how I help.
Usually 3 brands that fit your budget, your experience and how involved you want to be. Not a pile of Google results.
Even if that means waiting or looking somewhere else. If I don’t have a fit, I’ll let you know.
We go through the key FDD sections and the business model. You’ll know what to ask before you sign.
I stay available while you open and grow.
Hey there, I'm Adam Goldman. It's almost 2026, and I'm the founder of FranchiseCoach.
For the last eight years, I've been helping accomplished professionals make one of the biggest transitions of their lives: moving from corporate to ownership. I didn't get into this business to sell franchises. I got into it because I've lived the corporate grind, and I've also lived the freedom and fulfillment that comes from entrepreneurship. And I've seen what happens when someone finds the right business, the right match. Their income changes, sure, but their life changes. Their sense of purpose shifts. Their time with family expands. Their spark comes back.
People describe me as a connector. My job isn't to convince you of anything. It's to understand you at a deeper level: your goals, values, risk, comfort, financial picture, the life you want five to ten years from now, and then help you narrow the entire franchise universe down to just three brands that are genuinely aligned with you.
I work with a portfolio of top-tier, pre-screened franchises across 75 industries. Our service is free to you. The brands pay us if we make a successful match. So my only goal is to guide you with clarity, honesty, and real data, not hype.
Candidates tell me that the process gives them a sense of control again after years of career uncertainty and corporate frustration. They say they finally feel like they're designing a life instead of reacting to one.
If you're at a point where you're exploring what's next, and you want a thoughtful, structured process, not noise and endless Googling, I'd love to learn more about you. No pressure, no commitments, just a real conversation.
I'm Adam, and if you're ready to look at your future through a new lens, I'm here to help.
Whether it's time for a corporate career change, or you're ready for your next business venture, or you happen to be a first-time franchise buyer, there's no better and no faster way to find the right franchise opportunity than by working with an experienced franchise insider, especially if it's free.
If you're dead serious about finding a lucrative business that will fit in your life, then you need your very own professional franchise consultant: a real pro who has spent their career working directly with franchise organizations from across the nation. An expert to help you navigate this tricky minefield full of tripwires.
Many former corporate executives, successful small business owners, and retired military personnel have made the switch to franchise ownership by working with the highly experienced and professionally trained consultants at FranchiseCoach.
FranchiseCoach consultants provide specific, relevant franchise choices that fit perfectly into your life by digging deep to understand what matters to you, the skills you possess, what type of business interests you, and listening closely to what you would enjoy doing. We deliver a tailored list of franchise choices that matches your experience, talents, passion in life, and investment profile.
After investigating hundreds of franchise businesses since 2000, today FranchiseCoach has an A+ network of franchise companies that we meet with throughout the year. We don't do business with every company. We investigate hundreds of businesses and are very picky about who we accept. We look for strong, solid companies with low-investment, high-margin, rapid breakeven opportunities, so you can be certain that no matter where you are looking to set up your business, we can match you with hot franchises like executive recruiters.
We're paid by the companies we choose to represent, making our services always free to you. Lucky you. And if our service doesn't exceed your expectations, we simply shake hands and part as friends.
Now, first things first: we'd like to get to know you on a 15-minute introductory call to ask you about your goals, to make sure we can actually help you. If you're dead serious about finding the right franchise, call, text, or email right now, and let's talk.
Host: I'm here with Adam Goldman. He just finished his first book, The Franchisee Lifestyle. How excited are you about that?
Adam: I am really excited. I'm very excited.
Host: And tell me a little bit about what the book's about.
Adam: So the book is about franchising, my own journey through franchising, and how great it is to actually be a franchisee, and the lifestyle that you can have as a potential franchisee.
Host: So what does franchising offer?
Adam: One of the exciting things about franchising, and people don't realize, is that there are a lot of opportunities that are semi-absentee, where you can go ahead and only work five or ten hours a week and have an amazing experience.
Host: And so you can work four hours?
Adam: Yes, or 40.
Host: Oh yes, four hours or 40 hours.
Adam: That's correct.
Host: Excellent. And how many franchises are there?
Adam: There are over 4,000 brands in the United States.
Host: And so what is it that you give me, as opposed to me just going out and trying to find one myself?
Adam: Well, it's funny you should mention that, because it's really hard to find the right franchise match. And so what I do is I take out of those four thousand, I'm able to narrow it down to the top three that fit you the best. I eat, drink, and sleep franchise. So with that, I'm able to really know things that would fit you that you otherwise might not have even thought of before, that really suit you perfectly.
Host: And these top three, how do I know these guys are legit?
Adam: So I actually have a group of franchise professionals evaluating different franchise brands and making sure that I only connect you with reputable brands that are looking for franchisees in your territory.
Host: And you know, most people think of franchises, they think McDonald's, fast food, something like that. What kind of variety is there in the franchise business?
Adam: It's amazing, things that you didn't even know were franchises. I have one person that I made a successful match with, it's in charity. People didn't realize that there are charity franchises. Okay. Lots of very good boutique fitness franchises also. All these different flavors of franchises that you probably didn't think of before. Just drive around, you'll see all these things there, and you'll be shocked at how many things are actually franchises that you didn't realize.
Host: And what if I just don't have much experience in whatever kind of business it is?
Adam: Well, when I started my office cleaning master franchise nine years ago, I actually didn't know anything about office cleaning, and the great franchisor will go ahead and let you know everything you need to know. You don't need to have previous experience in that particular specific industry.
Host: Excellent. So how do you match them with me?
Adam: So I'm most focused on characteristics. So when I chat with my candidates, I'm really focused on what they're looking for in a lifestyle-type perspective. Do they want to work 40 hours a week, as some people do want to work? Yeah. Other people want to pursue other things that are important to them. Maybe it's going to their kids' soccer game or kayaking. So what happens with that is we just find the characteristics that match people the best, and that's how we base which three franchises we connect people with.
Host: So you're like eHarmony for franchise?
Adam: Absolutely.
Host: That is awesome. Adam, thank you so much for coming in the studio and doing this. I'm excited about your book. It comes out in all flavors, just about anywhere: audiobooks and printed books and ebooks are sold. So you can find that by going to what website?
Adam: They should go to FranchiseCoach.net.
Host: FranchiseCoach.net. Thank you so much, and glad you could be here.
Adam: Thank you, Gregg.
Host: And I encourage everyone to get out and get that book, The Franchisee Lifestyle by Adam Goldman.
I'm so excited. I'm here in the studio recording my first book, The Franchisee Lifestyle. Only one out of ten businesses succeed, but nine out of ten franchise businesses succeed. The first step is to listen to this simple book about becoming a franchisee and enjoying the franchisee lifestyle.
We've made this book available in just about every format you could imagine, because our goal is to allow you the freedom of living the franchisee lifestyle, whether that's working 40-hour weeks or four-hour weeks. The beauty is, it's up to you.
If you've ever considered investing in a franchise business opportunity, this is the go-to book. So go to my website, FranchiseCoach.net. You can find links to my contact information and how to get my book, The Franchisee Lifestyle.
Most don’t know where to start. They want to know which brands are getting attention, and if any of them fit.
I narrow it down. I walk you through each step. You make the call.
$0. If you buy a franchise I introduce you to, it’s still $0. You won’t pay anything for my help.
I'm a former franchisee. I've guided thousands of franchise buyers and placed 180+. I'm in Houston and work with candidates nationwide. See the Houston franchise consultant page. Approved bios are in the press kit.
Don’t take my word for it. Here’s what they wrote on Google.
"I was surprised that as a candidate, you do not pay for the service."
Straight answers. What people ask before the first call.
I listen to your goals, your budget and the life you want. I match you against 250+ vetted brands. I walk you through the FDD and the numbers. I set up calls with existing franchisees before you sign anything.
Yes. $0 cost to you at every stage. Matching, coaching, due diligence. All of it.
Typically 2–4 weeks from the first call to a signed agreement, sometimes longer with financing.
Plan on about 15 to 20 hours of investigations on your end: due diligence, financing, Discovery Day.
Most people don’t. That’s normal.
We start with your skills, interests and money goals. Then I narrow 250+ brands to a short list that fits. No industry decision needed up front.
A business broker usually sells an existing business for the seller.
I work with buyers. I help you find and evaluate new franchise opportunities. $0 cost to you. No obligation to buy.
Most candidates start with at least $50,000 in liquid capital and around $150,000 net worth. Total investment typically runs $125,000 to $500,000+, depending on the brand.
The money can come from savings, an SBA loan, a retirement rollover (ROBS) or a financing partner.
There’s no universal credit score cutoff. Each franchisor sets its own net worth and liquidity rules. I’ll find brands that match what you have.
Yes. A lot of models are semi-passive.
In some, you hire a GM and oversee. That’s usually under 20 hours a week. Others have no employees at all, like salon suites.
I’ll flag which brands on your list work that way and which need you full-time.
Weighing a salary against ownership? See how corporate and franchise earnings compare over five years.
No. I stay involved through Discovery Day, opening, your first year and after that. Questions, introductions, problems. As long as you own the business.
Guides on what candidates ask me about most.
By Adam Goldman, franchise consultant at FranchiseCoach. Reviewed November 12, 2026. Quick answer: As a
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